Challenger is the largest brand of the 3rd largest manufacturer of farm equipment in the world--AGCO Corporation. Voltage Factory, Inc. was selected to develop and implement a break-through Precision Marketing Program to pinpoint high-opportunity Prospects within top tier Dealer territories and personally introduce each of these Prospects to the brand. In turn, every personal connection was matched one-to-one with the assigned Customer and Sales Representative from each Dealer.

At one time free to participating Dealers, the Program has grown to become the largest and most successful .pay-to-participate. Dealer Programs for AGCO worldwide.